Graffiti is breaking away from the street

Jacob White, a student, who has set up a business offering personalised graffiti in peoples homes

Jacob White, a student, who has set up a business offering personalised graffiti in peoples homes

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WHEN you think of graffiti, you’d be forgiven for thinking of tags or spray paint splashed over walls.

But one student from South Elmsall is now offering a personalised graffiti service in your home.

Jacob White, 22, of Tudor Court, is studying enterprise development at the University of Huddersfield and as part of his course, launched a male clothing brand Rotten Apple Clothing, which specialises in street and urban inspired apparel in February.

And following the use of social media sites such as Facebook, the business has grown rapidly.

Mr White said: “It all started as a bit of a hobby and then it started getting bigger and bigger.

“I wanted to start something for as little cost as possible and that’s what social media brings to the table because you’ve got friends, who have got friends, and within minutes you are networking with people you don’t know.”

The early success of the clothing business led Mr White to expand his business and, drawing on the skills he had learnt on his course, he decided to look for a more exclusive, niche market.

He now offers personalised artwork in people’s homes, spraying straight onto walls or large canvasses.

He added: “It’s very unique and it’s something different. You can’t go to a decorator and ask them to do what I do.

“And it all runs on a consultation basis - it’s very similar to a tattoo service. Everything is tailored to the customers needs.”

Mr White, who also works part-time as an industrial supplier, graduates next summer and is still unsure as to what the future holds.

He said: “Hopefully the business will continue to grow and I will grow with it.”

For more information visit www.rottenappleclothing.co.uk.